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May 18, 2017
11:00AM-12:00PM

Get Consumers Off of the Internet and Into Your Showroom

OADA Webinar

Register Here!Brown Bag Lunch Webinar Series

Each month, tens of millions of consumers spend an average of nearly 17 hours online visiting dozens of websites and researching information about hundreds of vehicle models before they buy their next car. With so much information available online, and with consumer spending more and more of their time online researching their next vehicle purchase, dealers find it increasingly difficult to break through the clutter to get consumers off the Web, into their dealerships, and ultimately into their cars.

Scott Pechstein, automotive industry presenter, trainer, and VP of Sales for Autobytel, Inc., will be conducting a webinar for our dealer members that investigates the buying data, shopping trends, and search statistics of these consumers to give dealers the clearest picture possible when it comes to automotive research and buying activities. Most importantly, you will be provided with critical advice, based on these shopping trends, to increase engagement, enhance your sales and communications processes, and improve customer service to keep more consumers in your brands, in your cars, and on your lots.

Scott Pechstein serves as Vice President of Sales for Autobytel Inc. where he manages in-house sales, field sales, and account management. Scott serves as an automotive industry spokesperson, presenter and trainer; a company news media spokesperson; and lead trainer of the Autobytel Dealer Insights Series, a video training series designed to help dealers sell more cars. He has presented all over the country at various conferences, including multiple NADA Conventions and NADA Workshops. He has also presented at Digital Dealer, NADA 20-Group, IS-20 Group, DrivingSales, Autocon, DealerOn, Internet Battle Plan, Innovative Dealer Summit, and Internet Super Conference among many other venues.

There is a $25 connection fee for OADA member dealers. Non-members will be charged a $50 connection fee.


2017-05-18 11:00:00 2017-05-18 11:00:00 America/Detroit Get Consumers Off of the Internet and Into Your Showroom Register Here! Each month, tens of millions of consumers spend an average of nearly 17 hours online visiting dozens of websites and researching information about hundreds of vehicle models before they buy their next car. With so much information available online, and with consumer spending more and more of their time online researching their next vehicle purchase, dealers find it increasingly difficult to break through the clutter to get consumers off the Web, into their dealerships, and ultimately into their cars. Scott Pechstein, automotive industry presenter, trainer, and VP of Sales for Autobytel, Inc., will be conducting a webinar for our dealer members that investigates the buying data, shopping trends, and search statistics of these consumers to give dealers the clearest picture possible when it comes to automotive research and buying activities. Most importantly, you will be provided with critical advice, based on these shopping trends, to increase engagement, enhance your sales and communications processes, and improve customer service to keep more consumers in your brands, in your cars, and on your lots. Scott Pechstein serves as Vice President of Sales for Autobytel Inc. where he manages in-house sales, field sales, and account management. Scott serves as an automotive industry spokesperson, presenter and trainer; a company news media spokesperson; and lead trainer of the Autobytel Dealer Insights Series, a video training series designed to help dealers sell more cars. He has presented all over the country at various conferences, including multiple NADA Conventions and NADA Workshops. He has also presented at Digital Dealer, NADA 20-Group, IS-20 Group, DrivingSales, Autocon, DealerOn, Internet Battle Plan, Innovative Dealer Summit, and Internet Super Conference among many other venues. There is a $25 connection fee for OADA member dealers. Non-members will be charged a $50 connection fee. OADA Webinar Ohio Automobile Dealers Association